SEO
Posted by webguy on Aug 28, 2008
“Help Desk Software” is a particularly hard term to rank for in the search engines. The competition is fierce and getting harder and harder to get results on the front page of Google. With the great help of my superior at IssueTrak, we finally managed to reach the first page of Google about 8 months ago. We paid attention to the best practices of SEO and put great text/content on the front page. We also paid attention to the number of back links to the IssueTrak web site. Not to mention a lot of researching the competition. That’s how we made it.
And from there, reaching the front page of Google, you think we could stop and breath a sigh of relief and spend some time congratulating ourselves and reveling in our Google glory; but, not so much. If anything, the pressure is turned up to KEEP us on the front page. There are only 10 coveted spots on the first page and MANY companies trying to SEO their page just right to get you “knocked off” so they can “step in”.
At the time of this writing, we are number 7, out of roughly 7,030,000 results for the term “Help Desk Software“. Not too shabby… But by no means any reason to rest.